Happy&Red.
Complete brand identity package from naming, logo design, brand elements, product design, photography, web site, social media kit and interior design.
The main product for the brand is a unique RUSter, a sweet, funny and lovable candy on a stick, a graphic embodiment of symbolic elements for every Russian — the famous "Swallow tails" around the Moscow Kremlin, traditionally benevolent Russian smile and, of course, the legendary Red Star!
This is a great example of ideas coming to life. From a crazy idea to 3D visualisation to actual life! You can actually buy these guys!
These RUSters make a great present and a corporate gift for all Russia's foreign friends :)
Tools&Detail: naming, logo and corporate design, product/object design, website, illustrations, 3d-Max modeling, V-Ray render, production files.